Our Two Cents


Ideas and resources for events, technology, and customer experience.

Viewing entries tagged
trade shows

Battle Exhibitor Fatigue

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Battle Exhibitor Fatigue

Research from Gartner Group tells us that 80 percent of your future profits will come from just 20 percent of your existing customers. A trade show organizer understands, this and their biggest fear is the loss of long-time exhibitors.

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